In today’s fast-paced world, understanding trends in consumer complaint data is essential for proactively addressing potential safety concerns. Effective data analysis, enhanced by AI-driven techniques such as natural language processing (NLP), enables quick identification of issues and the implementation of corrective actions. Thanks to advanced data visualization tools like AWS QuickSight, Power BI, and Tableau, handling and interpreting complex datasets is now more straightforward than ever. This session will demonstrate how these tools, combined with AI processing, can consolidate disparate data sources into a single, cohesive platform, enabling the creation of meaningful metrics and trend visualizations that drive informed decision-making and enhance product safety.